Japan Ise Jingu Naiku
by Athens Chen,
View on Behance
IDEA: Create brand identity for a Shinto Shrine, Ise Jingu, in Japan.
CHALLENGES: Use a creative way to introduce cultural/religious location to visitors. Design should easy to read and reflect Japanese Shinto cultures.
SOLUTIONS: Hand illustrate attractions of Ise Jingu to reflect Japanese appreciation of detailed work. Create proper empty space in layout to reflect the idea of beauty of simplicity. Black, white and red are used to represent the cultural and national colors.