OpenBrand’s Consumer Electronics Market Data
MarketShare
Brand, Retailer, SKU
Weekly
Pricing & Promotions
ConsumerInsights
“Why” Behind the Buy
Store-Level
Inventory Tracking
Custom Insights
Analyst-Led
Market Share
Pricing & Promotions
Consumer Insights
Inventory Tracking
Custom Insights
The consumer electronics market is faster than everYour market data should move fast too
As new trends emerge and competitors enter or leave the consumer electronics market, staying ahead becomes more complex. Shifts in consumer behavior and the rise of social media influence add additional layers of complexity to brand loyalty. Without access to the right data, gaining a clear understanding of these changes can seem almost impossible.
What OpenBrand's Power Tool data reveals about the market...
Consumer Electronics Market Data
Which Power Tool brand leads in market share by units sold?
In Q2 2025, the leading Power Tool brand was ####### with ##%.
SOURCE: OpenBrand MarketShare Q2 2025
Market Share
Pricing & Promotions
Consumer Insights
Inventory Tracking
Custom Insights
Which Power Tool retailer draws in the most shoppers?
In Q2 2025, ##### was the leading retailer for number of consumers drawn in during the buyer journey.
SOURCE: OpenBrand MindShare Q2 2025
Market Share
Pricing & Promotions
Consumer Insights
Inventory Tracking
Custom Insights
Market Share
Pricing & Promotions
Consumer Insights
Inventory Tracking
Custom Insights
Market Share
Pricing & Promotions
Consumer Insights
Inventory Tracking
Custom Insights
What was the highest promotional week for Power Tools in Q2?
Week 22 saw the highest promotions across the Power Tools landscape.
SOURCE: OpenBrand MarketShare Q2 2025
Market Share
Pricing & Promotions
Consumer Insights
Inventory Tracking
Custom Insights
Market Share
Pricing & Promotions
Consumer Insights
Inventory Tracking
Custom Insights
What Power Tools brand had the highest share of shelf?
In Q2 2025, #### had the highest share of shelf across all Power Tools brands.
SOURCE: OpenBrand MarketShare Q2 2025
Market Share
Pricing & Promotions
Consumer Insights
Inventory Tracking
Custom Insights
Popular Use Cases
How Consumer Electronics Brands & Retailers Use OpenBrand to Win
Track market share – unmasked and built to understand the nuances of your market
Discover the most accurate brand and SKU-level share data, available across leading retailers like Best Buy, Amazon, Walmart, and more.
OpenBrand delivers a dynamic multi-source market share approach that better accounts for nuances specific to the Consumer Electronics market.
Know how prices and promotions move in the market — as it happens
See how your pricing compares to other Consumer Electronics retailers, brands, and models. Track SKU-level promotions and tie price changes directly to shifts in market share.
OpenBrand’s real-time pricing and promotions data allows you to spot market moves as they happen and adjust your strategy before competitors do.
Understand the CE buyer and their motivations with real shopper insights
Uncover the buyer behavior behind every Consumer Electronics purchase so you can see exactly what drives awareness, preference, and final choice. Know which brands and retailers make it into the consideration set, who attracts and converts the most shoppers, why shoppers buy, and more.
OpenBrand’s consumer insights come from our long-running durables tracking survey, revealing the “why” behind the buy straight from real Consumer Electronics shoppers.
Guide future product strategy based on SKU-level feature trend data
With feature and model-level analytics for Consumer Electronics (screen size, resolution, connectivity, smart features, and more), you can keep a close watch on how the market shifts and how specs are trending.
OpenBrand’s rich historical data and robust product library, complete with detailed specs, lets you track trends over time at exactly the level of detail you need.
Adjust inventory in real-time with stock levels by store – yours and your competitors’
Track competitive stock availability for key Consumer Electronics models, spot where high-demand SKUs are out of stock, and respond quickly to changes in assortment across products.
OpenBrand’s Key SKU Inventory tool lets you monitor Consumer Electronics availability by retailer, brand, store, zip code, and more.
Request a Demo
All the Consumer Electronics data you need, all in one place
From feature trends to SKU-level pricing, OpenBrand gives you a full view of the Consumer Electronics market. Schedule a 15-minute walkthrough with our team to see how Consumer Electronics brands use OpenBrand to make faster decisions and drive measurable growth.
Ready to see the data powering smarter decisions for leading Consumer Electronics brands and retailers?
Power Tools Product Coverage
Computing Sub-Category
Computer Monitors
Desktop Computers
Laptops / Notebooks
Tablets
Wi-Fi Routers
Other
4K Ultra HD TVs
Digital Video Recorders
eReaders
Gaming Consoles
Headphones
LED/LCD TVs
Prepaid Cell Phones
Printers
Projectors
Satellite Dish Systems
Smartphones
Smart Wrist Wearables
Sound Bars
Voice Assistant Speakers
The Latest Power Tools Research
"We have gained valuable insights into top industry trends. We have increased our ability to forecast future trends and focus on targeting our consumers’ needs based on the customized data reports we receive."
Marketing Production ManagerChervon
Why OpenBrand leads in consumer electronics market intelligence
Founded with the combination of two renowned consumer electronics data companies, OpenBrand has been in the business of CE for over 20 years.
We conduct and provide analytics for the longest running consumer tracking survey focused on durable goods, which includes electronics. For years our 4Ps data has been critical in helping countless brands see around corners and unmask SKU-level retailer data. Now we are building on that foundation, delivering unparalleled access to deep, industry-wide data in real-time that other providers can’t match. Focused on innovation, we are marrying unmatched data accuracy, speed, and dependability with deep industry expertise to help power the growth of the industry.
From granular product-level insights to broad market trends, our data is tailored to meet the specific needs of consumer electronics businesses.
Trusted by global brands, retailers, distributors, and suppliers
EXPLORE OUR DATA
Public Quarterly Market Dashboards
OpenBrand’s data is available to the public through MarketSignal, our quarterly overview dashboards, delivering market share, pricing, promotions, and purchase insights.
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