Beyond the Tape: Why Brands Need More Than Receipt Data
Dive into the limitations faced when using only receipt data, and the significant benefits achieved through additional consumer data sources.
How Manufacturers Use Big Data to Their Advantage
Manufacturers are driving profits through revolutionary uses of data. How are they using that data? How are they accessing it? Learn more.
How to Use POS Data to Your Business Advantage
Point of sale data is essential when evaluating your product line and predicting market trends. Learn more about the benefit of POS data.
Competitive Business Intelligence: How Retailers Use Big Data to Get Ahead
Large retailers in the durable industry use competitive business intelligence to predict and capitalize on market trends. Here’s how you can too.
How to Use Product Process Matrix to Boost Sales
The product process matrix merges the product and process lifecycles to provide valuable insights. Using one can help improve your sales. Learn how.
Unmatched durable goods business intelligence — now available for academia
TraQline data is now available through Dewey — supporting the future of the industry by empowering academics and students to understand the market!
Now Delivering More Competitive Business Intelligence Tools for the Outdoor Power Equipment Market!
Groundbreaking SKU tracking system and competitive SKU product matrix — now available for the outdoor power equipment market.
How Market Insights in Durable Goods Retail Help Customize the Shopping Experience
In the Durables industry, key market insights through SKU data can help personalize the customer shopping experience and increase revenue. Learn how.
Uncovering Competitor Strategies: The Power of Competitive Analysis in Product Development
Effective competitive analysis can make or break the launch of a new product because it allows you to uncover your competitors' strategies and prepare your business to defend against competitive…
TraQline Renames its Flagship Market Share and Consumer Insights Data Solution “Durable IQ”
Durable IQ name reflects company's focus on innovation and providing unparalleled intelligence for consumer durables industry LOUISVILLE, Ky., ...