How to prepare for a product line review
A product line review (PLR) may be your most important presentation of the year. Learn key tips with this article.
Two-Thirds of Respondents Delayed Purchases in April
As many have said, we are in unprecedented times. Much ado has been made about how consumer behavior...
How Much Do You Know About Major Appliances?
The OpenBrand team prides itself on its breadth of knowledge on the Major Appliance industry...
Power Tools & Accessories Infographic Q1 2020
Our quarterly survey shows who's buying power tools and accessories, where they're buying, & what drives their decisions...
Total Lawn care Infographic Q1 2020
What are the best brands and outlets in total lawn care market share? Download infographic.
OPE Repair Parts Inspire Consumer Loyalty
According to OpenBrand’s Maintenance and Replacement Parts™ (MRP) survey for the Full Year 2019, on average 39% of people...
5 Things to Consider When Evaluating Market Share
By Stacie Hughes You know what’s great about working with a team of really smart people? You can leverage their years of specialized knowledge. My...
Understanding How to Evaluate E-Commerce Market Share
Do you remember a time when we as consumers had to drive to a brick and mortar to buy all the things we needed? Now thanks to Al Gore and our smartpho...
Four Simple Tips for Conducting a Competitor Analysis
Ten years ago we didn’t have Uber or Lyft. Five years ago, no Apple Watch. And just in the past year we witnessed the long-awaited introduction of Heinz’s Mayocue. No matter what your industry, it’s…